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Brewery's Facebook post over sexist customers goes viral

An Indianapolis brewpub founder's note on why he barred a patron who harassed female servers has garnered more than 6,300 shares on F...

An Indianapolis brewpub founder's note on why he barred a patron who harassed female servers has garnered more than 6,300 shares on Facebook, sparking a discussion on sexism in the service industry.


"Today I had to explain to a 60 year old man why he was banned from the pub," the Facebook post from Black Acre Brewing Co. founder Jordan Gleason begins. The reason? He told women working at the Black Acre Taproom that he enjoyed looking at their breasts and backsides while they worked (using less polite language) — and then couldn't understand why that was a problem.

Black Acre Brewing Co. is a small-batch brewery and taproom located in the Indianapolis neighborhood of Irvington.

The lengthy post, published Friday, has had almost universal praise.
Brewery's Facebook post over sexist customers goes viral
"But we're men and they're females. Is cleavage just not a thing anymore?" the patron asked Gleason.

"I told him yeah buddy, it's not, and I won't be changing my mind about having him served," Gleason wrote.

Gleason told USA TODAY that he published the note Friday just hours after the conversation.

"I was shaking in anger," he said. "I was very calm and collected when talking to him, but as soon as I got back to (the kitchen) I was really upset."

This story isn't just about one bad customer, Gleason said. "The sheer number of times (female bar employees) get groped, or harassed, or treated like objects would blow your mind," he wrote. "The worst of it is how normal their harassers think their behavior is." The men try to ingratiate themselves with Gleason because they're both men. They say women shouldn't dress certain ways.

"What terrifies and enrages me is how every one of them thinks that this is normal behavior, but also that other men will agree with them," Gleason wrote.

Gleason ends with an impassioned plea to make a better world for female service industry workers everywhere.

"We need to listen when our sisters talk about this, and not just blame it on some bad apples," Gleason said. "Not just say 'not all dudes do that' or 'well no one I know would ever do that.' Nah man. This is an endemic cultural problem."

Many comments on the post thanked Gleason for speaking out about the issue. He told USA TODAY he's been "mind-numbingly surprised" at its reception online.

"I wanted to let every woman in my life that I care about to know that I see this, and I see that it happens all the time," Gleason said.

Black Acre Brewing, which according to its website, focuses on brewing specialty and seasonal ales, was established in 2011. Source: Atlanta
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